17 Jan 2022

PR & Communication

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Celebrate with the limited REX in rose gold

Special events should always be celebrated. In honor of the 75-year anniversary of the REX peeler, Victorinox launches a special rose gold limited edition. Hand assembled and engraved with the anniversary logo, the stunning 18 carat plated peeler brings glamour into stylish kitchens worldwide.

Not only does this eye-catching anniversary item look amazing, but it also works fast and efficiently. The REX peeler enables easy peeling of all types of fruits and vegetables and may even be used to cut chocolate and cheese. Made in Switzerland, it offers an ergonomically shaped handle, is lightweight and perfect for both right and left-handed users.

The extra-sharp straight blade of the REX peeler promotes healthy cooking, since it peels very thinly to preserve vitamins closely located under the skin of fruits and vegetables. This kitchen gadget is the perfect partner for amateur and professional chefs alike who like to work quickly and in style.

The REX peeler has been strengthening the growing category of Victorinox kitchen knives since 2020 when the brand acquired Zena Swiss AG and its well-known peeler. The minimalistic design and ergonomic form of this Swiss classic has been a success story from the beginning. In 1947, Alfred Neweczerzal had his new aluminum economy peeler registered under International Model Protection No. 11002, the same number which identifies it today. Since then, the REX peeler has remained practically unchanged, winning numerous awards thanks to its simple but classic design. Displayed in museums worldwide, it has become a true cult object.

Only available in 2022, the anniversary REX peeler in rose gold comes in a sophisticated box and makes an ideal gift for anyone with an eye for detail. This exclusive peeler is available in specialty shops, Victorinox stores and online. Victorinox prides itself on more than 130 years of experience in the manufacturing of high-quality knives. The brand offers a lifetime guarantee against any defects in material and workmanship.

Press Contact

Victorinox AG
Schmiedgasse 57
CH-6438 Ibach-Schwyz